If We Understand The Revolutionary Transformations Caused

Such Is The Content Of The Mental Life Of The Hemingway Hero And The Good Guy In General. Every Day He Gets Beaten Into A Servile Pulp By His Own Mechanical Reflexes, Which Are Constantly Busy Registering And Reacting To The Violent Stimuli Which His Big, Noisy, Kinesthetic Environment Has Provided For His Unreflective Reception.

The Movie, By Sheer Speeding Up Of The Mechanical, Carried Us From The World Of Sequence And Connections Into The World Of Creative Configurations And Structure.

Publication Is A Self-invasion Of Privacy.

The Medium Is The Message" Because It Is The Medium That Shapes And Controls The Search And Form Of Human Associations And Action.

First We Shape Our Tools, Thereafter They Shape Us